Let’s face facts: No matter how old you are, Halloween isn’t Halloween without candy. Over the years, the childhood joy of going trick or treating gives way to the grown-up satisfaction of offering the best confectionary options to hungry little ghosts and ghouls (or consuming as many treats as you want, if you don’t like to share). According to The Kroger Co., the best chocolate-y option by sales volume during the month of October in the Greater Cincinnati market is snack-sized Reese’s Peanut Butter Cups. It makes sense, right? The tradition of trick or treating began in the 1930s and the nation’s most well-known candy manufacturers—Hershey, Reese, Brach—were already household names when they started marketing their products specifically for Halloween in ’50s. Nearly 70 years later, a classic is still a classic. No need to mess with a good thing.