Cincinnati’s Brain Lady

Dorelle Heisel plumbed brain mysteries and psychedelicized Cincinnati’s social circles.
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Author of six books on the potential of biofeedback techniques applied to personal development and to improving relationships, Dorelle Heisel was embraced by New Age communities.

Publicity photo from the dust jacket of her book, “Biofeedback Guide” 1977

Dorelle Markley Heisel called Cincinnati her home for several decades, but her mind was in another dimension. She was known as “Cincinnati’s Brain Lady” and held college faculty positions in literature, psychology and fine art. She pioneered biofeedback techniques to control mental and bodily functions while introducing Cincinnati’s strait-laced society to the psychedelic subculture of the Sixties.

Virginia Dorelle Markley was born in 1917 in Danville, Illinois but spent her childhood shuttling between her father’s Palm Beach restaurant and her mother’s St. Louis hotel. At DePauw University in Greencastle, Indiana, she was student royalty – literally – voted May Queen in her senior year.

It was at DePauw that she met and became engaged to W. Donald Heisel, a Cincinnati native and Western Hills High School alumnus. At the time of his 1940 marriage to Dorelle, Heisel was assistant secretary to Cincinnati’s Civil Service Commission and was, according to the Cincinnati Enquirer [21 May 1940] “one of the city’s youngest executives.” The Heisels built a new house on a quiet cul de sac in Westwood, where they raised two daughters.

Don Heisel earned a reputation as the “godfather of public administration in the Tristate” [Cincinnati Enquirer 6 March 1988] because of the many governmental officials he mentored at the University of Cincinnati and at Xavier University. Dorelle, who had earned a degree in English from DePauw, added a bachelor’s (1952) and master’s (1965) in education from UC while also taking classes at the Cincinnati Art Academy.

Bored by the bland brown walls of her husband’s office, Dorelle Heisel created a mural of the Cincinnati skyline from memory. Seated beneath the mural are her husband, W. Donald Heisel, who was then the city’s personnel director; lawyer Charles Urban; John Hurst of the Central Labor Council and Walter Keagy, vice-president of the Cincinnati Gas & Electric Company.

From Cincinnati Post 29 November 1959

Dorelle taught English for several years in Cincinnati high schools and at the Ohio Mechanics Institute. During the summers she was a fixture at Pogue’s Department Store. Hundreds of Queen City baby boomers likely display pastel portraits of themselves, sketched by Dorelle at her stand in the Pogue’s children’s department. She hated the drab institutional brown walls in her husband’s office, so one day she hauled her pastels over to City Hall and executed a large mural of the Cincinnati skyline, drawn from memory.

UC’s University College recruited Dorelle in the mid-1960s and she flourished there, teaching literature, art appreciation and psychology. With assistance from the Procter & Gamble company, she brought innovative technology into her classrooms with a push-button feedback device that allowed students to register immediate opinions regarding class content. She told the Cincinnati Post [14 March 1968]:

“When students become frustrated with a lecture or feel lost or just plain bored, they can indicate their anxiety by signaling me on the monitor.”

Dorelle’s interest in media and their effects on human communication led her to Canadian theorist Marshall McLuhan, known for his books “Understanding Media” and “The Medium Is The Massage.” Among the earliest mentions of McLuhan in Cincinnati newspapers is a reference to a 1966 Evening College class taught by Dorelle to introduce the Canadian theorist’s ideas to Cincinnati.

Simultaneously with her investigations of media and biofeedback, Dorelle dove into what was then known as the human potential movement. She presided over a multi-week UC Evening College class titled “Actualizing Your Potential: A Group Happening.” Enquirer reporter Jo Thomas sat in on the course and reported [21 August 1969] a most unusual classroom experience.

“I will not lecture,” Heisel said. “You will live out experiences, and I will ask you questions. Answer them in your head without verbalizing them. Writing is so slow and the mind works at such speed.”

Dorelle invited the students to form themselves into trains of about nine “cars,” kindergarten-style and take turns being the “engine” or the “caboose.”

“Elderly women hung on to 20-year-olds. Bald men chugged in front of bearded men. Around and around the room the trains went, gathering momentum and enthusiasm. One train burst out of the classroom door into the bright hall, chugging with gusto.”

The explosion of new ideas generated by the psychedelic Sixties energized Dorelle and she launched a series of public lectures to share her excitement. One wonders how her Cincinnati audiences, among such mainline organizations such as the Federation of Jewish Organizations and the Kiwanis Club, reacted to her exposition titled “Turn On, Tune In, Find Out!”

An early adopter of technology, Dorelle acquired a variety of devices to assist her research into altering thought patterns via biofeedback. Among these contraptions were the electromyograph and the alphaphone that made brainwaves audible or visual. She claimed that biofeedback, in addition to curing a variety of conditions from depression to migraines, transported users into a new state of being that she called the Kairos Dimension.

“The Kairos Dimension is nature taking its electronic course through you by providing strategies for amplifying your sensory range,” she announced in her 1974 book, “The Kairos Dimension.”

The titles of Dorelle’s non-credit classes and community lectures indicate the paths her biofeedback research led her down: “Brainfun: Steering Minds In New Directions,” “The Holographic Mind,” “How Biofeedback Opens Social Spaces,” and “How Biofeedback Supports Excitement And Growth.” Here is the course catalog description for one of these classes:

“Feelings of stress, tension and pressure take place only in muscles, never in the chemical-electrical brain that sends out orders. New research gives us a more accurate model of how we guide and control our range of ‘body sculptures.’ Small group exploration of the latest technologies.”

The alphaphone converted brainwaves into audible signals that could be restructured using biofeedback techniques.

From Cincinnati Magazine May 1975

As the Human Potential movement evolved into various New Age philosophies, Dorelle’s biofeedback strategies caught on among that crowd. When the Montreal Star compiled a list of 50 important New Age books in 1975, Dorelle’s “Biofeedback Exercise Book” was featured along with books on transcendental meditation, herbal remedies, gestalt therapy and “The Joy of Sex.”

The nationally syndicated television show, P.M. Magazine, hosted Dorelle in November 1983 as “Cincinnati’s Brain Lady who enables you to see your brain on a television screen.” For a brief period, UC’s radio station WGUC aired a show devoted to Dorelle’s “Kairos Dimension.”

The Heisels divorced in 1977 and throughout the 1980s Dorelle’s public appearances waned. A Body/Mind/Spirit Festival at Avondale’s Unitarian Church in 1988 found her discussing biofeedback along with proponents of shamanism, tarot cards, crystals, chelation therapy and psychic powers.

Dorelle retired from UC and relocated to Plano, Texas where one of her daughters lived. In retirement, she played bridge and painted portraits. She died, aged 79, in November 1996.

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